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I’m Max Peters, a graphic designer based in Amsterdam.

I’m Max Peters, a graphic designer based in Amsterdam.

I build visual identities, logos and moving brand systems for people who want their work to feel clear, sharp and alive.

I build visual identities, logos and moving brand systems for people who want their work to feel clear, sharp and alive.

My work moves between strategy and instinct: finding the simplest idea, giving it a strong visual voice, then shaping every detail until it feels natural.

I work with startups, freelancers and creative teams on identities, campaign concepts, packaging, editorial moments and motion.

Design works best when it feels human. I like direct collaboration, fast tests, clean systems and visuals that have enough character to be remembered. Sometimes that means a logo. Sometimes it means a whole world around it.

And sometimes, if you’re lucky, I make things move.

My work moves between strategy and instinct: finding the simplest idea, giving it a strong visual voice, then shaping every detail until it feels natural.

I work with startups, freelancers and creative teams on identities, campaign concepts, packaging, editorial moments and motion.

Design works best when it feels human. I like direct collaboration, fast tests, clean systems and visuals that have enough character to be remembered. Sometimes that means a logo. Sometimes it means a whole world around it.

And sometimes, if you’re lucky, I make things move.

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